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23 Mar 2010

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SXSW: Like Blowing a Dog Whistle; Digital Location Tells You Where to Go

Added by Category: Daily Intelligence Brief, General

As many of our got geoint? readers know, our editor team embraces anything that has to do with GEO-location, which often extends beyond the defense and intelligence arenas. This is why David Carr’s recent NY Times column about digital location and the SXSW conference caught our attention. He opens his column with a story about how a massive group of people immediately left a certain hot spot (en masse) to go to the CollegeHumor party, which turned out to be a less-than-stellar party. Of course, the flock moving to the next party was instigated by location-based applications like Foursquare. Yes, we are all over the use of these location-based application — and perhaps this is more of a Friday’s Food for Thought angle — but doesn’t this seem odd? As Carr pointed out, it’s as if a digital dog whistle took control of the masses. Very cool for those who want to “be in the know,” but what about those who prefer to strike out on their own? Is there any place for them in this scenario? And, perhaps if the CollegeHumor party turned out to be amazing, we would not be writing this post. Thoughts?

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